The Gucci Kingdom

The Rise & Prominence of Visionary Alessandro Michele

If you ask any fashion lover the question, “what are your most desired luxury brands in the recent years,” Gucci will most likely seize the top spot. It’s impossible to not recognize the great renaissance taking place at the long-standing Italian fashion house.

It is the Italian designer, Alessandro Michele, who has brought new vision and redefined the Gucci aesthetic since taking the helm. Armed with the brand’s exquisite craftsmanship, Michele mixes historical motifs with a contemporary touch in his creations, to create an entirely new norm for Gucci. Romantic yet modern, luxurious yet playful, his designs are sought after by fashionistas around the globe.

MORE IS MORE

MORE IS MORE


While we have seen so many minimalist designs in the last decade, Alessandro Michele is dedicated to something different: going bold. The newest Gucci collections are injected with heavy Baroque elements; prints, embroidery, rhinestones, sequins, pearls, studs, patchwork, hardware, and all that you can imagine. Moreover, Michele has collaborated with multiple artists to create exciting artistic pieces, including Coco Capitan’s written words, Helen Downie’s Unskilled Worker whimsical paintings, and “Trouble” Andrew’s GucciGhost street style prints. All of this conveys the intense idea of “more is more,” and apparently, Gucci has successfully set the trend.

THE DIONYSUS

THE DIONYSUS


The Dionysus was the very first bag that Alessandro Michele created for Gucci after taking the throne in 2015. Named after the Greek God, the Dionysus collection has become an all-time favorite for Gucci lovers since its debut. The Dionysus is distinguished by the front textured, double tiger head closure, which refers to the myth that The Greek God crossed the river Tigris on a tiger sent to him by Zeus. The bag comes in various styles, from GG supreme canvas to leather and suede, from heavy embellishments to luxurious python skin. I believe there must be one that you fall in love with.

THE SYLVIE

THE SYLVIE


If Dionysus is the new cool, edgy Gucci, Sylvie is definitely the more feminine and elegant sister. The bag simply has all the Gucci signature details: the nylon web detail, the mega metal chain as embellishment, and the buckle closure taken from Gucci’s archives. Although the bag has a structured silhouette, the bow ribbon detail adds a sense of softness and femininity. Every single detail of the Sylvie bag is eye-catching, but when they come together it looks more than harmonious and graceful.

THE GG MARMONT

THE GG MARMONT


The GG Marmont collection was released in 2016 and it is just getting increasingly popular through every season. With it’s heavy social media presence among Instagram influencers and fashion bloggers, the price continues to skyrocket due to demand. The oversized GG hardware closure revamps the vintage vibe with a contemporary touch. Another distinguishing feature of the GG Marmont is the unique matelasse chevron quilted pattern, with a playful detail of a quilted heart at the back of each shoulder bag.

LOVE FOR NATURE

LOVE FOR NATURE


Decode: Alessandro Michele’s childhood memory and love for nature has a tremendous impact on his design. As we can see from his latest handbags, shoes, and clothing, there are animals, flowers, and elaborate nature scenes constantly attracting our attention. It started with the success of the Blooms print and has expanded with motifs including Tian, Bengal, Bee, and Animal Studs, etc. Some come in romantic prints, some are presented with delicate embroidery, and the others have extravagant hardware as a strong statement for the bag.

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