Mirror, Mirror

A Reflection on Louis Vuitton’s Miroir Collection

Launched in winter of 2006, Louis Vuitton made a huge splash with their Miroir Collection. With one of the most iconic and recognizable Monograms in the Luxury market, Louis Vuitton took the classic Monogram and dusted it with reflective gold and silver PVC.

POPULARITY



Soon after its launch, the Miroir Collection gained popularity through heavy celebrity focus. Everyone from Paris Hilton and the Kardashians to Scarlett Johansson rocked these eye catching pieces through the early 2000s. Because of its popularity with celebrities as well as its new take on their monogram, everyone wanted to get their hands on these bags. Another reason for its intense popularity was due to the fact that only a limited number of these bags were ever created during its original launch, making it a true collectors’ piece!

COUNTLESS VARIATIONS



Mirror Mirror on the wall? More like, Mirror Mirror on your bag! As previously mentioned, only 75 bags were created during its original launch and it featured many of Louis Vuitton’s most popular handbags including the Alma, Speedy, Keepall, and many more! People even fell in love with their small goods such as the Pochettes and Cosmetic Cases. Louis Vuitton’s idea of re-introducing some of their most popular handbags with a twist was a genius move on their part, as it allowed for familiarity with a fresh new outlook.



MAKING A COMEBACK



The Miroir handbags launched over a decade ago, yet its significance still reigns to this day. Many brands played off the metallic theme in the last two years, with handbags showcasing this mirror effect. Metallics and bright neon prints are making a wave of a comeback as consumers want a splash of color or a pop of shine.The future for metallics is brighter than ever!>

SHOP THE MIRROR COLLECTION




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