The World Of Chloé

A Study Of The French Maison’s It-Bags

Carefree & effortless – these are the words that truly capture the essence of Chloé, the French fashion house that revolutionized the business of fashion at the time of its founding by Gaby Aghion. In 1952, couture creations were the main focus of major maisons, but Chloé eschewed it in favor of luxury ready-to-wear and it was met with massive success.

Since its inception, the brand has been heralded as romantic, cool, and glamorous, capturing the hearts of women across the globe and defining what it means to be “Parisian chic.” And under the creative direction of numerous key players in the fashion industry, from Martine Sitbon to Karl Lagerfeld to Stella McCartney and more, the maison has dabbled in a variety of aesthetics including the ethereally romantic to sexy rock and roll. But no matter the waves, Chloé has always stayed true to its essence as initially instilled by Gaby Aghion – to be youthful, spirited, romantic, and glam, all rolled into one.

Highly regarded for its ready-to-wear clothing, the Chloé brand continued to grow its influence by tirelessly building its leather goods line in the early aughts with the arrival of Phoebe Philo as creative director. Since then, the maison has been pushing out bag after bag, many of which have been praised by countless Rebagers across the globe.
Natacha Ramsay-Levi, who joined the maison as its new creative director in 2017, debuted her first Chloé collection for Spring 2018 and the fans of the fashion brand were not disappointed. In anticipation of new it-bags we hope Ramsay-Levi will debut during her time at the helm, let’s take a look back at the most iconic Chloé handbags to grace to our arms over the recent years.

THE MARCIE


The Marcie handbag was first released in 2010 with major success. It’s recognizable horseshoe-inspired design made for another iconic Chloé-branded bag whose magic is in the fine details. The bag features intricate stitching, twisted wrapped handles fixed with sturdy metallic buckles, Chloé logo embossed on the front, and ample varieties of colors and leather types – including some exotics such as python. The Marcie comes in numerous variations, such as the satchel, hobo, and crossbody, all of which are incredibly roomy (even the mini sizes for packing just a bit more than the essentials). No matter the style, the Marcie’s lines are clean and sleek, yet curvy and feminine at the same time.


THE DREW

In more recent years, with the arrival of Clare Waight Keller, Chloé’s leather accessories line made an even bigger boom since the Paddington bag. New iconic accessories such as the Drew and Faye made their debut, with the Drew in particular coming out in 2014. The Drew handbag embodies the glamorous 1970s spirit that is an intrinsic part of Chloé’s heritage. The dominating glossy hardware, the sophisticated flap and chain strap, and the round design make this the ultimate femme bag. This handbag easily transitions from day to night, and comes in numerous colors and unique designs that every woman is bound to find a Drew just right for her. Coming in sizes such as nano, mini, and small, you can fit as little as the bare essentials to as much as some extra snacks for the road!


THE FAYE

With 2015 came the Faye handbag, another creation by Clare Waight Keller that has been seen on fashion lovers all over our Instagram feeds. A refined and elegant day bag with a laid-back appeal, the Faye truly has a little bit of everything. It’s easy to wear, casual with a high-end feel (just look at that clasp ring and chain!), and recognizably Chloé. With more of a luxe-bohemian look, this is the ideal Chloé bag for the woman who thinks the Drew is a little too dressy. First released as a shoulder bag and in a standard crossbody form, the Faye comes in even more variations, such as the tote and bracelet crossbody. The emphasis on hardware noted here on the Faye brings us to Chloé’s next it-bag...


THE LEXA


2016 brought us the Lexa satchel, a boho-glam style that has all the look of a Chloé bag but the functionality of your favorite, weathered-down tote. It features a double strap that allows it to be worn as a shoulder bag or crossbody. Its flap front with a flip-lock closure has an open pocket under it, and the roomy interior provides ample space for storing more than just the essentials. The Lexa’s large and slouchy look gives it even more of a casual vibe compared to its sisters, while maintaining an air of sophistication. Perfect for the it-girl who loves her brands but wants a more understated piece.


THE NILE

This bag is unlike any other designer piece on the market. Released in 2017, the Chloé Nile made bagaholics gasp with gusto at its structured shape and bracelet-like hardware, which enables you to wear it like a crescent-shaped jewel, or – when using the convertible strap – embellish the bag even further by letting it lay artfully against the front flap. It’s a significant step away from the typical bohemian- and 70’s-inspired bags by Waight Keller, but despite the novelty of this piece with its flashy hardware, it still has functionality as well. Take this handbag from day to night, and you will not be disappointed.


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