Investment Insight
5 Hermès Bags
Worth the Investment
By The Rebag Team, Dec. 13, 2023
Investment-Worthy Hermès Handbags
According to Rebag’s 2023 Clair Report, Hermès is a unicorn, meaning their styles average 85% or more of the retail price at resale. Using millions of data points on primary and secondary market pricing, demand, and trends, our Report determined the French label’s top five styles in terms of value retention.
The Value of Hermès
For decades, Hermès has maintained an enduring foothold in the luxury market. Under Nadège Vanhee-Cybulski’s creative direction since 2014, the French label once again raised prices globally in 2023, contributing to the ever-growing sense of exclusivity surrounding the brand and its 6% increase in average value retention. The passing of style icon Jane Birkin in July further ignited interest in the maison’s highly coveted Birkin bags.
1. Constance Bag
The ideal crossbody handbag, the stunning Hermès Constance also doubles as a wise investment, retaining a show-stopping 127% of its retail value.
2. Picotin Lock Bag
Perhaps a lesser-known style for the brand, but a wise choice for those seeking a return on their investment: the Hermès Picotin Lock bag retains 120% of its original value.
3. Kelly Bag
Originally crowned the “Sac-à-Depêches”, this sophisticated Hermès handbag is also one of the best investments on the luxury market: it holds a remarkable 114% of its value.
4. Evelyne Bag Gen III
Evelyne Bertrand, the former head of Hermès’ riding department, designed the Evelyne bag in 1978. Its Gen III iteration is now one of the best investments in the world of luxury handbags, holding 111% of its value.
5. Birkin Bag
The bag of bags, the Hermès Birkin was first crafted in 1984, after Jean-Louis Dumas, then head of Hermès, had a chance encounter on a flight from London to Paris with the beguiling Jane Birkin. This iconic bag holds an impressive 108% of its value.
