THE POUCH

BOTTEGA VENETA 101

Daniel Lee became the creative director of Bottega Veneta in 2018. The Pouch was one of his first creations at the brand.

Creating the Pouch

Inspired by a Bottega Veneta bag he saw  in the film American Gigolo, Lee designed  a reimagined version.

Inspiration

The Pouch quickly became popular and  according to Lyst it was named the world's  most-wanted product in 2019.

The "It Bag"

Celebrities such as Rosie Huntington-Whiteley, Rihanna, Kylie Jenner, and Hailey Bieber (pictured above) are all admirers of the bag.

Celebrity Attraction

According to Rebag's 2020 Clair Report, Bottega Veneta's value retention has increased by 10% since Lee's arrival at the brand.

Investment Value

The Pouch comes in two sizes, the classic/large and the mini. Both sizes are a great option depending on the occasion!

Sizing

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