Louis Vuitton 101
With a legacy spanning generations, Louis Vuitton is the paragon of sophisticated luxury fashion. Tap through to unveil the brand's history.
Louis Vuitton was born in 1821 into a longstanding working-class family in eastern France. At 16, he embarked on a journey from his hometown to Paris, where he secured an apprenticeship with esteemed box maker, Monsieur Marechal.
Vuitton ventured out on his own in 1854, opening a shop on Rue Neuve des Capucines. Then, in 1858, Vuitton introduced the pioneering Louis Vuitton steamer trunk.
In 1876, he introduced the striped canvas pattern, followed by the iconic Damier print in 1888. In 1886, his son George patented a groundbreaking trunk lock that remains in use today.
Vuitton passed in 1892. His son Georges assumed the reins of the maison, sparking a redesign of their luggage. In 1896, as a homage to his father, the iconic LV monogram emerged.
Henry Recamier took over the company in 1970. He opened retail stores around the world, and partnered with the prestigious Moët et Chandon and Hennessy, giving birth to LVMH.
Marc Jacobs was appointed as the first creative director for Vuitton in 1997. He designed the brand’s first ready-to-wear line, and introduced the Monogram Vernis.
Nowadays, Louis Vuitton stands at the pinnacle of the luxury industry, remaining at the forefront of design and craftsmanship.